MARQUEE

BRAND IDENTITY // PRINT MATERIALS // WEBSITE

 

Overview
Client is developing a new living complex located in the Loring Park neighborhood of Minneapolis called Marquee. While the property’s name and logo had been developed, other branded items, sales materials and digital assets were still needed to successfully market this new building to prospective renters.

Result
Expanded the logo and built a brand identity around it. Then created key branded elements, including brand positioning, brand guidelines, sales materials and digital assets for Marquee, scheduled to open to renters in spring 2020.

Creative Direction: Jason Hammond
Art Direction: Melissa Kiefer

 
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